Mattress Shopping 101.

Ok. Buying a mattress is hard. We get that. There you are, lying on a naked bed underneath stark florescent lighting in a showroom that is as far away from your warm cozy bedroom as Antarctica. (Residents of Antarctica, please ignore this analogy.) Who could expect you to get a real feel for any mattress under those circumstances?

Since you truly cannot get comfortable while buying a mattress at any store—even in a store that almost feels like home—WJ Southard offers a number of tools to help take the guesswork out of buying your mattress.